BA3
The Big Data product suite that turns complexity into fast, reliable business insight.
Overview
The realisation of our Big Data vision is the product suite, branded as BA3, designed to handle the complexities of Big Data with a view to fast, efficient and reliable processing and generation of business insights. The suite has an excellent track record across Government, Telco, Agriculture, Logistics, Healthcare, Automotive and more — a home-grown product developed and run by experienced key personnel established in the Asia-Pacific market, working with top organisations and clients worldwide.
Analytical Insights Solution
Big Analysis
The main data acquisition and processing platform that operates across MPP data warehouses and Big Data clusters based on the Hadoop ecosystem.
Big Answers
A comprehensive data exploration tool that enables easy navigation through enormous amounts of information collected and processed by Big Analysis to derive actionable insights.
Best Actions
A decision engine that uses the results of calculations performed by Big Analysis to derive instant, automated recommendations and trigger actions.
Why BA3
Certificate of Huawei Ready Compatibility
Our Core Principles
Proven Track Record
The BA3 suite has been used and proven to deliver Customer Experience Management (CEM) for Axiata Celcom.
This is Malaysia’s largest Big Data experience — involving real-time transactional data of high velocity (tens of billions of transactions a day) and high volume (petabytes) analysed in real time to deliver analytical insights.
The outcome is a highly configurable Business Visualisation Framework that allows Axiata Celcom operators to define the information they want in a business view and how to display the results on real-time dashboards.
Clients Worldwide
